Husqvarna Motorcycles, a BMW Group company, announced CMH Marine and Leisure, a division of Combined Motor Holdings (PTY) Ltd. will be their new official importer and distributor for South Africa, Namibia and Lesotho.
“South Africa is one of the most important future markets for Husqvarna Motorcycles; having CMH as a partner is a great opportunity for us to develop and expand the Husqvarna network giving our customers premium support and service,” said Max Kalbfell, Sales And Marketing Manager of Husqvarna Motorcycles.
Rob Holder, General Manager BMW Motorrad SA, has supported the agreement between Husqvarna and CMH and is quoted “I am confident that the Husqvarna brand will make a substantial impact in the South African motorcycle market and wish Husqvarna Motorcycles every success for the future. I would also like to take this opportunity to congratulate CMH Marine and Leisure on being awarded the Husqvarna franchise for South Africa.”
Fred Fensham, General Manager, CMH Marine is enthusiastic about the agreement, “The excitement of expanding our leisure division with such a quality brand is huge for us, and will complement and endorse our current business. With this link to the leisure market in SA, and an understanding of the trends, dealer network and support structure required to launch and grow the Husqvarna Motorcycles brand in SA, the future growth and establishment of the brand is very exciting!”
The launch date has been set for July 26 and will include a full roll out of a new dealer network covering all the major areas of South Africa.