If you would like to learn more about BMW Motorrad on its 90th anniversary, a new book is available tomorrow which is appropriately titled, 90 Years BMW Motorrad. At 304 pages it includes more than 200 color and black-and-white photographs with text in both English and German. It’s full of interesting tales from the BMW archives that showcase the most popular machines alongside some enticing rarities.
Nine decades of BMW Motorrad history have been packed into this new book which starts with the story of the development of the brand from its humble origins in the early years of the 20th century all the way to the present-day company that builds inspirational, technologically-advanced motorcycles on which to live your dreams.
Published by teNeues, 90 Years BMW Motorrad tells the reader about many of the machines that have shaped the brand’s history, as well as all about the people behind them, whose drive and ambition to be the best saw many passionate employees take to the racetrack, autobahn or even desert to prove the reliability and potential of the latest products. Indeed, it is this dedication to quality and innovation that has allowed BMW Motorrad to survive and prosper, where many other motorcycle brands have simply disappeared into the annals of history.
With a focus on connecting the past and the present through stories and images, this hardback book celebrates the brand’s 90th anniversary as an insightful retrospective, with access to the BMW Classic archives and stories of the pioneers who have used BMW power to race, tour and explore throughout the world. As each decade is explored, the book explains how the brand has incorporated leading technology into some of the most remarkable designs ever produced.
With a foreword by legendary two- and four-wheeled racer John Surtees, this comprehensive chronicle will be of interest to all BMW enthusiasts. The book retails for $85 but is available from Amazon.com (and its international websites) for $55.25.
In addition to a book, we’re told a special 90 Years of BMW Motorrad App is coming soon for mobile devices.