BMW Motorrad Achieves Best Ever Sales for Q3

BMW Motorrad Achieves Best Ever Sales for Q3

The BMW Group continued on its successful course during the third quarter of 2013. In total, 481,6571 BMW, MINI and Rolls-Royce brand cars were sold in the period from July to September, marking a new record (2012: 434,9631 units; + 10.7 %) for the BMW Group.

The Motorcycles segment recorded its best ever sales volume performance, both for a third quarter and for the nine-month period. Despite persisting difficult market conditions, a total of 28,213 BMW motorcycles were handed over to customers in the third quarter of the year in which the 90th anniversary of BMW’s motorcycle business is being celebrated (2012: 26,755 units; + 5.4 %). 93,154 BMW motorcycles were sold in the period from January to September (2012: 85,944 units; + 8.4 %).

The new liquid cooled R1200GS

The new liquid cooled R1200GS

Motorcycle markets overall remain weak. The world’s 500cc plus class motorcycle markets were
4.3 % down for the nine-month period. European markets shrank overall by 10.0 % in this period.
Germany (– 0.6 %) and the United Kingdom (– 1.2 %) recorded relatively moderate declines, in contrast to France (– 15.3 %), Italy (– 21.6 %) and Spain (– 23.5 %), where the drops were again on a double-digit scale. The US market was slightly down on the previous year (– 1.3 %). By contrast, new registrations were slightly higher in Brazil (2.5 %). In Japan, the 500cc plus class motorcycle market grew by 4.8 %.

Yet BMW Motorrad remains on record course. The number of motorcycles sold in Europe during the
nine-month period increased by 4.1 % to 57,033 units, with sales volumes developing differently from one country to the next. In Germany, we recorded a 4.7 % increase, with 16,780 units sold. Sales were particularly buoyant in Great Britain and rose by 13.0 % to 5,304 units. By contrast, sales were down in Spain (3,931 units; – 4.7 %), Italy (8,641 units; – 1.4 %) and France (8,690 units; – 3.7 %). Markets outside Europe generally performed well during the first nine months of the year. Sales in the USA rose by 15.3 % to 11,484 units and in Brazil by 4.8 % to 5,592 units. A particularly sharp increase was achieved in Japan, with sales jumping by 27.2 % to 2,626 units.

The Motorcycles segment at BMW had a worldwide workforce of 2,782 employees at the end of the third quarter (2012: 3,038 employees; – 8.4 %). The decrease is due to the sale of Husqvarna Motorcycles.

Thanks to what is called BMW’s attractive and young model range, BMW forecasts a further rise in motorcycle sales for the full year 2013, with the full availability of the Scooter and the new R1200GS playing an important role. Increased sales volumes in 2013 should result in higher revenues and earnings, compared to the previous year, in which earnings were negatively impacted by expenses incurred in realigning the Motorcycles business.


New sales volume record for the BMW Group

The BMW Group continued on its successful course
during the third quarter of 2013 and, within a volatile
political and economic environment, retained its position
as world market leader in the premium segment.
In total, 481,6571 BMW, MINI and Rolls-Royce brand
cars were sold in the period from July to September,
marking a new record (2012: 434,963 units; + 10.7 %) for
the BMW Group. All three brands contributed to these
excellent figures. Both BMW and MINI achieved new
sales volume highs for a third quarter. Sales of BMW
vehicles between July and September rose by 11.7 % to
405,3501 units (2012: 362,898 units). During this
period, 75,482 MINI brand vehicles were sold, 5.8 %
more than in same quarter last year (2012: 71,339 units).
Rolls-Royce Motor Cars was also well ahead of the
pre vious year, with a total of 825 units sold during the
three-month period (2012: 726 units; + 13.6 %).

This strong third-quarter performance also had a positive
impact on figures for the first nine months of the
year. A total of 1,436,178 BMW, MINI and Rolls-Royce
brand cars was sold between January and September
(2012: 1,335,502 units; + 7.5 %), a new record for this
reporting period. The number of BMW brand cars
sold increased by 9.0 % to 1,209,5981 units (2012:
1,109,962 units). During the same period, we handed
over the keys to 224,280 MINI brand (2012: 223,214;
+ 0.5 %) and 2,300 Rolls-Royce brand cars (2012: 2,326;
– 1.1 %).

The Motorcycles segment recorded its best ever sales
volume performance, both for a third quarter and for
the nine-month period. Despite persisting difficult
market conditions, a total of 28,213 BMW motorcycles
were handed over to customers in the third quarter
of the year in which the 90th anniversary of BMW’s
motorcycle business is being celebrated (2012:
26,755 units; + 5.4 %). 93,154 BMW motorcycles were
sold in the period from January to September (2012:
85,944 units; + 8.4 %).

The Financial Services segment continued to perform
well in the third quarter 2013. At 30 September 2013,
the segment’s portfolio of leasing and credit financing
contracts in place with retail customers and dealers
stood at 4,048,821 contracts, 8.1 % up on the same date
last year (2012: 3,745,760 contracts). The number of new
financing and lease contracts signed during the first nine
months of the year rose by 12.8 % to 1,104,527 contracts.

Revenues and profit before tax at similar levels
to previous year

Group revenues were at similar levels to the previous
year, both for the third quarter and for the nine-month
period. Third-quarter revenues totalling € 18,750 million
(2012: € 18,817 million; – 0.4 %) and nine-month revenues
totalling € 55,848 million (2012: € 56,312 million;
– 0.8 %) were only marginally down on the previous
year’s high figures.

Despite difficult business conditions, the BMW Group
was able to post good earnings figures. Due to high levels
of expenditure for future technologies, intense competition
and higher personnel expenses, earnings were
not quite as high as in the previous year. At € 1,928 million,
third-quarter EBIT was just 3.7 % down on the
previous year (2012: € 2,002 million), while nine-month
EBIT came in at € 6,035 million, 5.7 % lower than one
year earlier (2012: € 6,403 million).

Profit before tax for the third quarter 2013 amounted to
€ 1,989 million, and was therefore practically unchanged
from the previous year (20122: € 1,987 million; + 0.1 %).
The result was similar for the nine-month period, with
profit before tax of € 6,024 million also at the previous
year’s high level (20122: € 6,043 million; – 0.3 %). Group
net profit for the third quarter went up by 3.2 % to
€ 1,330 million (20122: € 1,289 million), while the
equivalent figure for the nine-month period climbed to
€ 4,034 million (20122: € 3,918 million; + 3.0 %).

Workforce increased

The BMW Group had a worldwide workforce of
109,871 employees at the end of the third quarter 2013
(2012: 104,668 employees; + 5.0 %). The BMW Group
continues to hire selected skilled workers in order to
keep pace with rapid business growth on the one hand
and to develop new technologies on the other. In total,
1,400 apprentices started their careers with the BMW
Group during the third quarter, including 1,200 apprentices
in Germany alone.

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