Kris Odwarka has been tapped to succeed Hans Blesse as Vice President, BMW Motorrad USA effective today, May 13. Odwarka will be responsible for BMW motorcycle sales and marketing in the United States. Currently, Odwarka is Regional Aftersales Manager, Southern Region, a position he has held since February 2013.
Odwarka joined the BMW Group in 1992 as a Sales Trainer for BMW of North America. He served in various field and regional sales, marketing and aftersales positions before moving to Munich in 2000 in Corporate Sales for BMW Group. Odwarka later spent eight years as the Sales Director for Alpina, based in Munich, before returning to the U.S. in 2010 as President of Husqvarna Motorcycles based in Corona, California, which was, at the time, a BMW Group subsidiary.
Hans Blesse moves to BMW Group Canada as the President and CEO today. Blesse was the Vice President of BMW Motorrad USA since April 2012. He began his career with BMW in 1987 at what was then the newly founded BMW Canada sales subsidiary. Blesse is replacing Eduardo Villaverde, head of the BMW Group Canadian since September 1, 2011, who is leaving the company.