Both founded in the 1920s, BMW Motorrad and Belstaff are two tradition-steeped brands that have built their success on premium quality, high-tech materials and distinctive design. It is perhaps surprising that the two style-setting companies took so long before deciding to work together, but if the Spring/Summer 2015 collection recently presented at Milan men’s fashion week was anything to go by, then it was well worth the wait.
British clothing company Belstaff offers a vibrant heritage that mirrors that of BMW Motorrad. The common origins and passionate pursuit of perfection that have brought the two brands together could clearly be seen on the catwalks of Milan when Belstaff presented the fruits of this collaboration to the waiting press in the Italian ‘capital’ of style.
A selection of motorcycles parked directly outside the Belstaff showroom in Milan’s fashion district gave a strong clue as to what might be appearing on the catwalk. Two things were certain, it would be in the style of biking gear and distinctively different to the offerings from numerous other men’s fashion and style brands showing their collections that week.
As the 14 dynamic and stylish outfits were paraded on the runway, it was clear to see that leather is the fabric of choice for Belstaff’s creative director Martin Cooper, as the models strutted their stuff, dressed head to toe in a variety of tailored and classic leather jackets in shades of grey, brown, dirty yellow and olive green. In addition, models wore leather sleeveless jackets, leather trousers and leather boots.
In contrast to the characteristic, traditional and functional leather featured prominently, the collection also included selected knitwear items, designed to complement the various leather and suede jackets, and useful for keeping riders, passengers or wearers nice and warm, even during the cold, rainy British weather that high-grade Belstaff clothing was originally designed for.
Look for this clothing at Belstaff stores and selected BMW Motorrad dealerships in the near future. To see the Bestaff’s current collection, visit their website at www.belstaff.com.