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Category Archives: BMW Corporate

BMW Motorrad Sees Record First Quarter Sales

BMW Motorrad Sees Record First Quarter Sales

After a down January and a leveling off in February, a strong March has BMW Motorrad’s quarterly sales into record territory. For the first three months they have sold more motorcycles worldwide than in any first quarter in their history. Sales rose 1.5% to 24,732 vehicles compared to the 24,373 sold in the first quarter ofContinue Reading »

BMW Motorrad To Build Motorcycles with TVS Motor Company

BMW Motorrad To Build Motorcycles with TVS Motor Company

As part of its strategic reorientation, BMW Motorrad will be entering the under 500cc motorcycle segment through a long-term cooperative agreement with the TVS Motor Company — one of India’s largest motorcycle manufacturers. This was announced at a press conference today in Chennai, India. The aim of this agreement is to produce smaller motorcycles, underContinue Reading »

Revenues Up But Profit Down for BMW Motorrad in 2012

Revenues Up But Profit Down for BMW Motorrad in 2012

BMW released their 2012 financial statement this week which showed another record year. Overall, the BMW Group saw record revenues and earnings to go along with record sales of BMW, MINI and Rolls-Royce automobiles. Their motorcycle division sold a record 117,109 BMW and Husqvarna motorcycles worldwide in 2012 which was an increase of 3.1% overContinue Reading »

BMW Motorrad Starts 2013 with Sales Dip

BMW Motorrad Starts 2013 with Sales Dip

BMW released its January 2013 sales today and it shows an 8% drop in BMW Motorrad worldwide deliveries to start the year. A total of 4,818 BMW motorcycles were sold in last month compared to 5,237 in January 2012. Husqvarna Motorcycles, which is being sold to Austrian-based Pierer Industrie AG, saw 587 vehicles — 7.9% increase — suppliedContinue Reading »

BMW Motorrad Achieves All Time Sales Record in 2012

BMW Motorrad Achieves All Time Sales Record in 2012

Despite a decline in year-over-year sales in the middle part of 2012 (mostly caused by a drop in sales in economically depressed southern Europe), BMW Motorrad’s sales increased at the beginning and end of the year (on the backs of several new model introductions) and enabled it to set a new all time sales recordContinue Reading »

BMW Motorrad Sales Up 10.4% in November 2012

BMW Motorrad Sales Up 10.4% in November 2012

BMW Motorrad set a November sales record by delivering to customers 6,749 motorcycles and maxi scooters worldwide. This is 10.4% more than the 6,112 sold in November 2011. This big monthly increase brings total sales of motorcycles and maxi scooters for this year up through November into the positive column by 0.2% (100,289 vs. 100,054 units).Continue Reading »

BMW Motorrad Sales Up 7.7% in October

BMW Motorrad Sales Up 7.7% in October

In October, BMW Motorrad sold 7.7% more vehicles than in the same month last year (7,596 units versus 7,050).  For the year up through October, 93,540 motorcycles and maxi scooters were sold which is nearly even (-0.4%) with the 93,942 sold during the same period last year. BMW Motorrad has been rebounding in the last fewContinue Reading »

BMW Motorrad Sales Continue Rebound in September 2012

BMW Motorrad Sales Continue Rebound in September 2012

After faltering in the the middle of the year due to the difficult economic market environment — especially in Europe — BMW Motorrad has repeated its accomplishment of the month of August by achieving a new all-time retail sales high in September 2012. With 9,215 units, BMW sold 7.0% more motorcycles in September 2012 than theContinue Reading »

BMW Motorrad Sales Drop Again in July

BMW Motorrad Sales Drop Again in July

BMW Motorrad sold 10,140 vehicles in July 2012 which is down 8.3% from the 11,054 units sold in the same month last year. This is the first month the units sold include both motorcycles and maxi scooters which started being delivered to customers in Germany and Southern Europe in the second half of July. This bringsContinue Reading »

BMW Motorrad Half-Year Sales Down, Still Expecting Record Sales for the Year

BMW Motorrad Half-Year Sales Down, Still Expecting Record Sales for the Year

BMW Motorrad sold 59,189 motorcycles worldwide in the first half of 2012. While that’s down 2.3% compared to the 60,580 it sold in the first half of 2011, BMW Motorrad says it expects significant growth in the second half and therefore expects to reach a new sales record for the year. For June 2012, BMWContinue Reading »