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Category Archives: BMW Group

BMW Donates $1 Million for Hurricane Relief

BMW Donates $1 Million for Hurricane Relief

BMW of North America will give $1 million to the American Red Cross for disaster relief in the aftermath of Hurricane Sandy. “This donation will help the Red Cross give aid to the many who are in need in the affected areas,” said Ludwig Willisch, CEO and President, BMW of North America. “We support those whoContinue Reading »

BMW Motorrad Sales Continue Rebound in September 2012

BMW Motorrad Sales Continue Rebound in September 2012

After faltering in the the middle of the year due to the difficult economic market environment — especially in Europe — BMW Motorrad has repeated its accomplishment of the month of August by achieving a new all-time retail sales high in September 2012. With 9,215 units, BMW sold 7.0% more motorcycles in September 2012 than theContinue Reading »

BMW Supports Automated Vehicle Communication Field Trial

BMW Supports Automated Vehicle Communication Field Trial

The BMW Group is investing in several areas of safety research for both its automobiles and motorcycles. One of those areas is the ability for vehicles to communicate with each other and the road infrastructure. This data can be used to provide useful information to motorists about their surroundings, warn them of upcoming hazards orContinue Reading »

BMW Motorrad Sales Rebound in August 2012

BMW Motorrad Sales Rebound in August 2012

Sales for BMW Motorrad rebounded in August 2012 with 7,400 motorcycles delivered to customers — an increase of 11.3% compared to August 2011. This result follows a dip in sales over the last few months and brings sales for the year (January through August 2012) to just 2.0% less than those in the same period last yearContinue Reading »

BMW Motorrad Sales Drop Again in July

BMW Motorrad Sales Drop Again in July

BMW Motorrad sold 10,140 vehicles in July 2012 which is down 8.3% from the 11,054 units sold in the same month last year. This is the first month the units sold include both motorcycles and maxi scooters which started being delivered to customers in Germany and Southern Europe in the second half of July. This bringsContinue Reading »

Olympic Champion Katarina Witt Takes a Ride on the C evolution

Olympic Champion Katarina Witt Takes a Ride on the C evolution

The Summer Olympic Games in London are currently underway and thrilling spectators through international competition — just as they did 40 years ago at the Olympic Games in Munich, Germany. To mark the 40th anniversary of the Munich Olympics, BMW Group Olympic Ambassador, and two-time figure skating gold medalist (1984 and 1988), Katarina Witt wasContinue Reading »

S1000RR and Nuda 900R Receive Awards from Automotive Brand Contest 2012

S1000RR and Nuda 900R Receive Awards from Automotive Brand Contest 2012

The BMW Group received a total of 48 awards at the Automotive Brand Contest 2012 including two awards in the “Exterior” category to the BMW S1000RR and Husqvarna Nuda 900R. BMW says, “The new BMW S1000RR motorcycle benefits not only from technical advances for the engine, suspension and cockpit; in terms of design, too, it has takenContinue Reading »

BMW Motorrad Half-Year Sales Down, Still Expecting Record Sales for the Year

BMW Motorrad Half-Year Sales Down, Still Expecting Record Sales for the Year

BMW Motorrad sold 59,189 motorcycles worldwide in the first half of 2012. While that’s down 2.3% compared to the 60,580 it sold in the first half of 2011, BMW Motorrad says it expects significant growth in the second half and therefore expects to reach a new sales record for the year. For June 2012, BMWContinue Reading »

BMW Motorrad Sales Dip in May

BMW Motorrad Sales Dip in May

The run of year-over-year sales increases has apparently come to an end for BMW Motorrad. They report sales for the month of May 2012 fell by 8.8% compared to May 2011, with a total of 11,457 motorcycles delivered to customers worldwide (versus 12,568 in 2011). For the year so far, BMW Motorrad is slightly aheadContinue Reading »

BMW Motorrad Sales Flat in April 2012

BMW Motorrad Sales Flat in April 2012

Year over year sales for BMW Motorrad were flat in April 2012 with the motorcycle division selling just 0.1% more vehicles worldwide — 13,088 versus 13,072 in April 2011. While not the increase we’ve been accustomed to seeing lately, it is still the second-best April sales result in their history. It also means in the first fourContinue Reading »