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Category Archives: BMW Motorrad

New Graphic Novel Features BMW Motorcycles

New Graphic Novel Features BMW Motorcycles

BMW Motorrad not only travels the roads of the real world but now pursues fictional paths, too. In collaboration with the publisher Panini Verlags GmbH, a graphic novel entitled “Riders in the Storm” is currently being created with release planned for October 2016. The story is being written by Croatian author and illustrator Darko Macan, while the illustration of… Continue Reading »

BMW Motorrad Continues Sharp Sales Decline in North America but Increases Globally in May

BMW Motorrad Continues Sharp Sales Decline in North America but Increases Globally in May

Worldwide sales continue to grow for BMW Motorrad, which saw motorcycle and maxi-scooter deliveries increase 1.2% in May 2016 compared to same month last year. Year-to-date figures show an increase of 4.5% to 65,761 units. BMW Motorrad USA, however, have had sales drop, year-over-year, for four out of the first five months. In May 2016, just 1,221 motorcycles were sold, which is a 40.0% decrease from the 2,034 sold in… Continue Reading »

BMW Motorrad R5 Hommage Revealed at the Concorso d’Eleganza

BMW Motorrad R5 Hommage Revealed at the Concorso d’Eleganza

To mark the 80th anniversary of the iconic 1936 BMW R5, BMW Motorrad has created a custom motorcycle paying homage to the model, and appropriately called it the BMW Motorrad R5 Hommage. Being shown now at the Concorso d’Eleganza Villa d’Este 2016 in Italy, this one-off special model features a 500cc two-valve boxer engine damaged while racing and… Continue Reading »

BMW Motorrad’s April 2016 Sales Up Worldwide, Fall in North America

BMW Motorrad’s April 2016 Sales Up Worldwide, Fall in North America

BMW Motorrad continued its run of record global sales in April with deliveries up 1.4% (16,793). A total of 50,581 BMW motorcycles and maxi-scooters have been delivered to customers around the world so far in 2016 (+5.5%). Volatility continues for BMW Motorrad USA, however, which saw sales decrease 26.3% in April with 1,244 motorcycles sold compared to… Continue Reading »

BMW Motorrad To Open New Factory in Brazil

BMW Motorrad To Open New Factory in Brazil

The BMW Group will open its own motorcycle production facility in Manaus, Brazil at the end of 2016. They already plan to produce more than 10,000 BMW motorcycles there in 2017 for the Brazilian market and expect a significant increase in sales volume there through the local assembly of the new BMW G310R. This Manaus plant will create about 170 jobs. In addition to the entry-level,… Continue Reading »

BMW Motorrad USA Sales Rebound in March — Set Global Record

BMW Motorrad USA Sales Rebound in March — Set Global Record

BMW Motorrad achieves its best start to a new motorcycle season with solid growth of 7.7%. In the first three months of 2016, 33,788 motorcycles and maxi scooters were delivered to customers (prev. yr.: 31,370 units) — 2.418 units more than in the equivalent period last year. For March, BMW Motorrad delivered 16,465 vehicles worldwide (prev. yr.: 15,912 units)… Continue Reading »

BMW Motorrad USA Sponsors Sisters’ Centennial Motorcycle Ride

BMW Motorrad USA Sponsors Sisters’ Centennial Motorcycle Ride

BMW Motorrad USA will be the title sponsor of the Sisters’ Centennial Motorcycle Ride, a cross country motorcycle adventure for women, commemorating the 100th anniversary of Adeline and Augusta Van Buren’s historic motorcycle ride across the United States. BMW Motorrad USA will provide motorcycles for the ride organizer and staff, and BMW of North America… Continue Reading »

BMW Motorrad Presents BMW GS Survival Tool

BMW Motorrad Presents BMW GS Survival Tool

All motorcyclist adventurers are familiar with the challenges: a slip-up out in the bush causes a technical failure – the bike is out of action, the nearest garage is hundreds of miles away and there’s no phone signal. Normally this would mean that the long-planned motorcycle adventure was over. In view of the constantly growing… Continue Reading »