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Category Archives: Lifestyle

Interview with WSBK Racer, Leon Haslam

Interview with WSBK Racer, Leon Haslam

If you’re interested in learning a little more about Leon Haslam’s life away from racing, then this short interview is for you. He discussed the bikes and cars he owns (BMWs as you might have guessed), his hobbies, what keeps him up at night and the best advice he’s received. This Q&A with the BMWContinue Reading »

BMW Motorrad Style Collection

BMW Motorrad Style Collection

BMW Motorrad has a new line of leisure clothing under the ‘umbrella’ title of BMW Motorrad Style. This latest collection is grouped into four segments – Logo, Heritage, GS, and DoubleR – each with their own color scheme: The BMW Motorrad Style Logo collection will appeal to fans who like to show the BMW logo andContinue Reading »

BMW’s The Ultimate Drive App Finds and Rates the Best Roads

BMW’s The Ultimate Drive App Finds and Rates the Best Roads

Last March we reported on BMW’s new social network, The BMW Motorrad Community, which is an online community where riders can meet up virtually, plan rides and share their experiences. The most interesting part of the service is the TourFinder where riders can upload their favorite tours into a searchable database of roads. This usefulContinue Reading »

GlobeBusters Tour Returns After 8-1/2-Months

GlobeBusters Tour Returns After 8-1/2-Months

After spending eight-and-a-half months on the road, crossing five continents and covering 40,000 miles, the adventure is finally over for a group of ambitious travelers. Welsh motorbike expedition company GlobeBusters set off from Austria in November and guided a team of BMW motorcycle riders across Europe, Africa, South and Central America, Australia and Asia. TheyContinue Reading »

A Polar Adventure for Explorer Michael Martin

A Polar Adventure for Explorer Michael Martin

Scaring away polar bears and leaving a stationary motorcycle running for hours at a time to beat engine failure were all part of the adventure on Michael Martin’s latest trip. The explorer is known for visiting the world’s deserts and capturing stunning photographs. But on his latest journey, he tackled a different kind of barrenContinue Reading »

‘RR’acing Motorcycles Are Not Just for the Guys…

‘RR’acing Motorcycles Are Not Just for the Guys…

Long thought of as an exclusive ‘club’ for gentlemen, high-performance sports bikes such as the BMW S1000RR have been attracting the attention of a growing number of women used to living life in the fast lane. Among these is 21-year-old model, actress and TV presenter Alena Gerber, whose jet-set lifestyle has taken her all overContinue Reading »

Asian Adventure for Charity Aboard F800GS

Asian Adventure for Charity Aboard F800GS

Success can be measured in many ways but after traveling for 125 days on his BMW F800GS, Hong Kong-based Australian, Morgan Parker was more satisfied than he had ever previously been. He had reached Brisbane, the city of his birth, after an adventure that took him through 10 countries over an amazing variety of terrainsContinue Reading »

S1000RR Camera Bike for 1 Series M Coupé Film

S1000RR Camera Bike for 1 Series M Coupé Film

BMW Group Canada recently produced two short films to show off the new BMW 1 Series M Coupé. The stunts were designed to be exciting and unique and hopefully create something that would be talked about. The first was a precision drift on the top of the 1,018ft US Bank Tower, in Los Angeles. TheContinue Reading »

New Husqvarna Racing Collection Apparel

New Husqvarna Racing Collection Apparel

Husqvarna Motorcycles has always been about motorsport, and with over 50 years of activity in various motorcycle sports all around the world, the company can proudly boast 78 world titles to date, including one achieved just last year in the Enduro  World Championships in the E1 class on the TE250. With Husqvarna factory riders currentlyContinue Reading »

Anna Featured in BMW Motorrad Days Fashion Shoot

Anna Featured in BMW Motorrad Days Fashion Shoot

Updated (see below). Thanks to the ‘Motorcycles-Girls-Fashion’ Facebook site, model and marketing management student Anna has been chosen to be featured in two BMW Motorrad Days-themed photo-shoots. The 24-year-old German is not interested in cars and chooses to have only a motorcycle license. She always makes the time to ride despite a heavy study loadContinue Reading »