BMW Donates S1000RR Signed by Taio Cruz to Charity Auction

BMW Donates S1000RR Signed by Taio Cruz to Charity Auction

Motorsport met fashion on the runway at the Amber Lounge Fashion Show, which is held every year in Monte Carlo as part of the Formula One race in Monaco. Formula One drivers and their wives slipped into the role of models last Friday to present the latest collections from various top designers.

However, a charity auction took center stage at the event, which was held under the patronage of H.S.H. Prince Albert II of Monaco. BMW Motorrad donated a BMW S1000RR and a VIP package for the 2011 FIM Superbike World Championship race weekend in Silverstone, Great Britain. The motorcycle was signed by British pop star Taio Cruz. Cruz also performed his hit “Break your Heart” at the show.

British pop star Taio Cruz signing the BMW S1000RR.

The VIP package for the race weekend in Silverstone (July 29-31) includes admission for two persons, access to the BMW Motorrad Motorsport hospitality area, an exclusive pit box visit, photo opportunities, autographs and a meet & greet session with BMW Motorrad works rider Troy Corser. Troy could not attend the event in Monaco in person, as he was in Salt Lake City, USA, with the FIM Superbike World Championship. He was, however, represented at the fashion show by his wife Sam Corser, who took to the runway herself as a model. The BMW S1000RR and the VIP package were first bought by James Stunt, the fiancé of Petra Ecclestone. But he generously released them back to the auction and the final bidder was Dominic Brett. So the item raised €38,000 in total for the good cause.

The proceeds from this year’s charity auction go to Special Olympics, the world’s largest sports organization for people with intellectual and multiple disabilities. Special Olympics was formed in the USA in 1968 by Eunice Kennedy-Shriver, the sister of John F. Kennedy, and is officially recognized by the International Olympic Committee. The initiative is aimed at allowing people with intellectual disabilities to take part in sporting activities and events. Today, Special Olympics works with more than 3.1 million athletes in 175 countries. They are provided year-round training, and summer and winter games are staged on an alternating, two-yearly basis.

Prince Albert, his fiancée Charlene Wittstock, actor Jason Statham and Boris Becker were among the numerous prominent guests at last weekend’s event at the Le Méridien Beach Plaza Hotel. Tamara Ecclestone opened the show, the master of ceremonies was BBC presenter Jake Humphrey. The “models” on the runway included Formula One drivers Felipe Massa, Nico Rosberg, Adrian Sutil, Vitaly Petrov, Paul di Resta, Jaime Alguersuari, Sergio Perez, Jerome d’Ambrosio, Heikki Kovalainen and Vitantanio Liuzzi.

BMW's Alexander Baraka with Taio Cruz. Photos by Daniel Reinhard.

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