BMW Motorrad Starts 2013 with Sales Dip

BMW Motorrad Starts 2013 with Sales Dip

BMW released its January 2013 sales today and it shows an 8% drop in BMW Motorrad worldwide deliveries to start the year. A total of 4,818 BMW motorcycles were sold in last month compared to 5,237 in January 2012. Husqvarna Motorcycles, which is being sold to Austrian-based Pierer Industrie AG, saw 587 vehicles — 7.9% increase — supplied to their dealer network in January.

On the automobile side, the BMW Group continued its positive momentum into the new year with sales increasing by 9.9% in January. A total of 123,276 BMW, MINI and Rolls-Royce brand vehicles were delivered to customers (prev. yr. 112,164). BMW reported the strongest January in its history. Sales climbed 11.5% to 107,276 (prev. yr. 96,184) units, the first time that over 100,000 BMW vehicles were delivered worldwide to customers in that month. In January, MINI worldwide sales reached 15,864 vehicles (15,768/+0.6%), a new all-time high for that month.

The BMW Group made gains in volume on all continents in January. In Asia, deliveries climbed 18.4% to 43,114 (prev. yr. 36,422) vehicles. The double-digit growth continued in Mainland China, with a total of 30,397 (prev. yr. 26,505) vehicles delivered last month – an increase of 14.7%. Other Asian markets, such as Japan (3,250/+19.0%) and South Korea (2,790/+32.9%), also reported significant rates of growth.

A total of 25,021 (prev. yr. 24,419) vehicles were delivered to customers in the Americas in January, an increase of 2.5%. In the US, company sales increased by 2.3% to 20,195 units (prev. yr. 19,739) in the month under review. The BMW Group also achieved growth in Europe last month, where a total of 50,594 deliveries were reported, an increase of 8.0% on the previous year (46,831). In Germany the company reported a 9.9% increase with a total of 18,709 (prev. yr. 17,028) BMW Group vehicle registrations. BMW Group sales in Russia climbed 39.8% in the month under review to 2,311 vehicles (prev. yr. 1,653).

BMW Group sales in January 2013 at a glance

In January 2013 In January 2012 Comp to previous year
BMW Group Automobiles 123,276 112,164 +9.9%
BMW 107,276 96,184 +11.5%
MINI 15,864 15,768 +0.6%
Rolls-Royce * * *
BMW Motorcycles 4,818 5,237 -8.0%
Husqvarna Motorcycles 587 544 +7.9%

*Rolls Royce sales are reported quarterly.

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