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Category Archives: BMW Corporate

Five New BMW Motorrad Models Coming This Year; Record Sales in August

Five New BMW Motorrad Models Coming This Year; Record Sales in August

BMW Motorrad once again recorded a record high in worldwide sales of motorcycles and maxi-scooters. This time eclipsing the previous August record of 7,400 units set in 2012 by 4.2% to reach 7,708 in August 2013. So far this year, BMW Motorrad has delivered 83,890 units which is an increase of 9.3% compared to the… Continue Reading »

BMW Motorrad Reaches Record Sales for First Six Months of 2013 (Updated)

BMW Motorrad Reaches Record Sales for First Six Months of 2013 (Updated)

BMW announced their second quarter financial results this week with their motorcycle division seeing increased sales volume and revenue growth but profits dropped slightly. Second-quarter revenue for BMW Motorrad rose by 15.9% to € 475 million (2012: € 410 million) but profit before financial result (EBIT) fell to € 46 million (2012: € 48 million; -4.2%) with profit before tax to € 45… Continue Reading »

BMW Pulls the Plug on WSBK

BMW Pulls the Plug on WSBK

BMW Motorrad has announced it will terminate its factory involvement in the FIM Superbike World Championship at the end of the 2013 season. This comes as part of a strategic realignment which started at the end of the 2012 season when they dropped their in-house factory team and choose to lend full support to the… Continue Reading »

BMW Motorrad To Build Motorcycles with TVS Motor Company

BMW Motorrad To Build Motorcycles with TVS Motor Company

As part of its strategic reorientation, BMW Motorrad will be entering the under 500cc motorcycle segment through a long-term cooperative agreement with the TVS Motor Company — one of India’s largest motorcycle manufacturers. This was announced at a press conference today in Chennai, India. The aim of this agreement is to produce smaller motorcycles, under… Continue Reading »

Revenues Up But Profit Down for BMW Motorrad in 2012

Revenues Up But Profit Down for BMW Motorrad in 2012

BMW released their 2012 financial statement this week which showed another record year. Overall, the BMW Group saw record revenues and earnings to go along with record sales of BMW, MINI and Rolls-Royce automobiles. Their motorcycle division sold a record 117,109 BMW and Husqvarna motorcycles worldwide in 2012 which was an increase of 3.1% over… Continue Reading »