BMW Motorrad Has Best Ever September Sales

BMW Motorrad Has Best Ever September Sales

In a news release, BMW Motorrad reported its best ever September sales results with a total of 8,066 deliveries to customers — an increase of 4.5% over the previous year. So far this year, a total of 81,508 motorcycles were delivered to customers worldwide which is 11,793 (+16.9%) more vehicles than in the same period of 2009. BMW Motorrad is seeing continued growth despite difficult market conditions.

Overall the BMW Group (BMW, MINI and Rolls-Royce brand automobiles) saw a sales increase of 16.8% in September of this year versus last (142,950 sales in Sept. ’10 versus 122,360 in Sept. ’09). Through three quarters of this year, they supplied a total of 1,062,216 vehicles to customers which represents an increase of 13.1% from the same period last year (939,554).

Ian Robertson, a member of the Board of Management of BMW AG and responsible for Sales and Marketing, said “Growth was encouragingly strong in September, with gains on most of our markets. We have exceptional new products and intend to maintain this upward trend throughout the fourth quarter. Here, we expect to see robust growth in the double-digit percentage range.” Robertson added: “BMW Group retail has exceeded our expectations so far this year. We are confident to deliver more than 1.4 million vehicles over the course of 2010 and to remain the clear number one among premium manufacturers once again this year.”

BMW Group sales in/up to September 2010 at a glance

In September 2010 Comp to previous year Up to/incl. September 2010 Comp to previous year
BMW Group Automobiles 142,950 +16.8 % 1,062,216 +13.1%
BMW 117,467 +20.4% 892,737 +14.8%
MINI 25,222 +1.9% 167,751 +3.8%
Motor Cars
261 +422.0% 1,728 +274.8%
BMW Motorcycles 8,066 +4.5% 81,508 +16.9%

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